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Huaguo Mountain Scenic Area Ranked Among the Top 100 Most Influential 5A Tourist Attractions

From: Lianyungang Daily Updated: 2024-11-20 09:07

Recently, the 2024 China Cultural and Tourism Scenic Area MBI Research Results Release Ceremony was held, where Huaguo Mountain Scenic Area stood out due to its unique natural scenery, profound cultural heritage of "Journey to the West" and excellent tourist services, earning it a spot on the list of the Top 100 Most Influential 5A Scenic Area Brands in 2024.

Huaguo Mountain Scenic Area is a national key scenic spot, a national 5A scenic area, and a national demonstration site for civilized tourism zones. It is renowned worldwide as the "hometown of Sun Wukong" from the classic novel, and the mythical story of the Monkey King is well-known to all. In recent years, the scenic area has deeply explored and inherited the unique resource of "Journey to the West" culture and integrated it with the natural scenery of "beautiful mountains and waters". Leveraging its rich cultural tourism resources and the popularity of "Black Myth: Wukong", Huaguo Mountain Scenic Area achieved impressive performance in tourist flow and total tourism revenue in the first three quarters of this year, welcoming 4.5875 million visitors, a year-on-year increase of 30.5%, and generating a total tourism revenue of 349 million yuan, a year-on-year increase of 20%.

This year, eight interactive performances themed around "Journey to the West", such as "The Peach Banquet in Huaguo Mountain", "Pig Bajie Carrying His Wife", and "Tang Monk's Feast" were staged over 150 times at attractions including Yunu Peak, Water Curtain Cave, and the Seventy-Two Holes. Activities such as the Haiqing Temple Tower's New Year Bell Ringing Ceremony, the "Spring in Huaguo Mountain" Flower Festival, the Mid-Autumn Reunion Feast, and the "Journey to the West"-themed National Style Appreciation, have been widely acclaimed. The Huaguo Mountain Great Sage Water Park has been opened and is operational, and the storytelling, clapper talk, and cross talk shows at the "Journey to the West" Storytelling Venue have attracted numerous tourists. By organizing various innovative cultural and tourism activities and developing key cultural and tourism projects, Huaguo Mountain Scenic Area has gradually increased its popularity, reinvented traditional tourism experiences, allowed tourists to find their own "Journey to the West" dreams, and feel the harmonious integration of culture and nature.